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“Image a cellular phone and an e-mail system multi function factor.”
So starts the trailer for BlackBerry, which tells the tale of the at-one-time hugely a hit Canadian smartphone line from Waterloo, Ont.-based Analysis In Movement.
It stars Canadian Jay Baruchel as corporate co-creator Mike Lazaridis and Glenn Howerton as co-CEO Jim Balsillie. Blackberry had its international premiere on the Berlin Movie Pageant in February, and screened at Austin Texas competition South By way of Southwest on Tuesday.
Just like the movie itself, the trailer outlines the upward push and fall of the Blackberry, starting with Lazaridis and corporate co-creator Douglas Fregin (performed by way of director Matt Johnson) bringing Balsillie into the fold as CEO.
Watch: BlackBerry Trailer
Later a bunch of executives are introduced a prototype of the titular smartphone.
“Check out typing along with your thumbs,” suggests Lazaridis.
The movie was once tailored from the 2015 guide Shedding the Sign: The Impressive Upward thrust and Fall of BlackBerry, by way of Sean Silcoff and Jacquie McNish.
“At one cut-off date [Research in Motion] managed 50 in line with cent of the cellular phone marketplace,” director Johnson informed CBC’s Elamin Abdelmahmoud in an interview on Commotion final month.
“There was once a shining second, when a Canadian corporate had a bigger regulate of the cellular phone marketplace than Apple does now.”
Blackberry releases in theatres Might 12, and will likely be to be had on CBC and CBC Gem early subsequent yr.
